Niaga Warna Persada (NIWA Group) was established in 2010, originally specializing in the beauty products. Today, NIWA Group is Indonesia’s professional distribution company with many international brand portfolio across various categories, from beauty, fashion and homeware. Its portfolio comprises internationally renowned brands from around the world.

Bringing world-class brands to Indonesia that offer compelling and best shopping experiences is the hallmark of the group, and it will continue to bring the most desirable international brands and cutting edge concepts to Indonesia.